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Branding · Natural Cosmetics
Identity + packaging + brand book
Merestä
Full brand identity for Merestä, a premium natural cosmetics line inspired by the purity and sustainable resources of the Norwegian Sea.
The brand
Merestä is a premium natural cosmetics line inspired by the purity and sustainable resources of the Norwegian Sea. The visual concept rests on a minimalist, organic aesthetic that evokes the calm and rigour of the Nordic landscape while conveying purity and sustainability. The project spans a minimalist logotype, an eco-responsible packaging system, a product catalogue and a complete style manual that keeps the brand consistent across every touchpoint.
Logo
The collection
Packaging construction
The brand manual
Explore the complete Merestä brand manual — logo construction, colour palette, typography and packaging guidelines gathered in a single style guide.
View the brand manual →See more
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